Shambhavi works

Overview

In India, millions of electronic devices become idle or discarded every year due to fragmented repair options, and the absence of a transparent platform for repair, resale or exchange. Users struggle to find trustworthy, fairly priced, and convenient ways to either repair or sell their old devices.

Problem Statement

Local repair shops are often unverified, lack transparency in pricing, and raise concerns about data privacy and duplicate parts. People depend on gadgets struggle to find repair services that are trustworthy, affordable, and convenient.

Targeted User Group

Mind Map to brainstorm ideas and visually organize thoughts

Secondary Research Method

And these papers were talking about

Gadget industry and...

Insights

High and Uncertain Costs is the most significant barrier. According to a survey 52% of consumers in one study reported that repairs were "too expensive". Customers are often willing to pay only around 20% of the replacement cost for a repair. A lack of transparency in pricing from traditional services leads to frustration and distrust.
While cost is a major factor, users are also motivated by a desire to extend a product's life.
There can be an emotional attachment to devices, where they are seen as tangible reminders of connections to others and shared experiences, similar to how gamers feel about their consoles.
In a survey 24% of users reported that necessary parts and tools were unavailable for their repair attempts.
Users lack confidence in the quality and durability of a repaired product. They struggle to find trustworthy service providers, leading to dissatisfaction.
The time a device is unavailable during the repair process is a significant hindrance, especially for essential items like mobile phones.
Many users consider self-repair but are stopped by a lack of knowledge, information, or spare parts.

Primary Research Method

Recruitment of Participants

Key Insights from survey

Trust, and Transparency Are Paramount

The biggest challenges users face are not just one single issue, but a combination of factors that erode confidence.

High Cost of Repairs is the most frequently mentioned challenge.
Lack of Transparent Pricing and Hidden Costs are significant sources of frustration.
Finding Trusted or Reliable Technicians and dealing with "Untrustworthy local shops" is a major concern.
Finding Original/Genuine Parts is another key challenge that points to a lack of trust in the quality of repairs.

Key Insights from interviews